Leadership Team
Our amazing leadership team is always working to help provide the best experience possible for all of our guests, from great deals to safe and clean stores.
Brady Hansen
Chief Executive Officer
Brady helps lead BeMobile's vision, growth strategy, and overall business performance. Throughout his tenure, he has played an instrumental role in the company's expansion from a small regional retailer into a nationally recognized Verizon Authorized Retailer. He is passionate about building strong teams, developing leaders, and maintaining a culture that supports both employee and customer success. Brady takes particular pride in the people and partnerships that have fueled BeMobile's continued...
Jake Miller
Chief Operating Officer
A graduate of the University of North Dakota and active Certified Public Accountant, Jake oversees BeMobile’s operations, growth initiatives, acquisitions, and organizational alignment from the corporate office in Grand Forks, North Dakota. He is responsible for Growth Plan Execution, Profit & Loss results, Acquisition & Disposition Strategy, Verizon relationship management, departmental integration, and company-wide communication. Jake has played a key role in scaling BeMobile from three location...
Jason Prinsen
Chief Revenue Officer
Jason leads revenue strategy and execution across BeMobile’s retail operations, with a focus on sales performance, customer experience, and operational excellence. He brings extensive experience in wireless telecommunications, multi-location retail leadership, and Verizon Authorized Retailer partnerships. Jason is committed to developing high-performing teams and driving sustainable growth across the organization. During his tenure, BeMobile was recognized with Verizon’s Agent of the Year award ...
Jonathan Hanson
Chief Property Officer
Jonathan oversees BeMobile’s real estate, facilities, security, and technology initiatives, helping ensure the company is positioned for long-term growth and operational success. He is responsible for building safe, secure, and highly efficient retail environments that support both customers and employees across all locations. Jonathan plays a key role in selecting and developing impactful store locations that enhance convenience, accessibility, and overall customer experience. He has supported ...
Traci Kovar
Chief People Officer
Traci leads BeMobile’s people-focused initiatives, including Human Resources, Talent Acquisition, and Learning and Development. She partners closely with leaders across the organization to attract, develop, and retain top talent while strengthening BeMobile’s culture and leadership pipeline. She oversees key people strategies that support employee growth, performance management, recruiting, onboarding, and ongoing development across all markets. Traci is focused on building scalable programs tha...